Introducing the European FinTech RUDEscape

February 24, 2015

Wow, the appetite for FinTech in Europe is booming, with VC funding reaching dizzying heights.

It’s not just Europe, by the way. A recent visit to Bangkok confirmed that even in the emerging startup ecosystem of Thailand, FinTech is hotter than a spicy som tam salad (more on that later).

With the entire sector representing a market in the hundreds of billions of euros, it’s not hard to grasp the investment appeal. In order to bring a bit of method to the madness, here’s an infographic I produced based on research handily performed by my trusty intern (props to J.Peng!). Let’s call this the RUDEscape of FinTech companies in Europe.

[By way of full disclosure, Truffle Capital is an active investor in the FinTech space; however, I am not personally involved and hence cannot claim any credit. The brain behind Truffle’s FinTech portfolio is Cofounder and Managing Director Bernard-Louis Roques, who has financed or incubated four such investments in the space to date: Paytop, Smile&Pay,, and Wizypay. Here’s an interview in which Bernard-Louis lays out his vision for FinTech.]

And now introducing the European FinTech RUDEscape:

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posted in technology, venture capital by mark bivens

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  • good observation. several platforms seem to be launching that offer consumer-to-business lending, but usually with a lower credit risk tolerance than most startups have. still, i have a feeling the line between crowdfunding and crowdlending will blur over time… at least until the next big correction.

  • Peter Michael Benninga

    Hi Mark, impressive visual. Love to have your thoughts on how these different sectors will evolve, especially in Europe. I think we are very very ready for services that are more competitive than working with the banks. Any movement in French Equity vs Debt offerings for startups that have traction (less than €1m in sales) ? best michael

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